Your organization must be A2P 10DLC compliant in order to send SMS messages from Funraise.
A2P 10DLC refers to a system in the United States that allows organizations to send Application-to-Person (A2P) type messaging via standard 10-digit long code (10DLC) phone numbers. Carries, such as AT&T, Verizon, and T-Mobile enforce A2P 10DLC registration.
In many cases, you do not need to take any action to become A2P 10DLC compliant. Funraise is working behind the scenes (and taking care of the costs) to enable your A2P 10DLC compliance. Funraise will begin the registration process when you activate an SMS number. The registration process can take 2-3 weeks to complete.
In some cases, your organization's registration process may require more actions or information — our team will be in touch with you if this is the case.
Basic requirements to be approved for A2P 10DLC
Your organization must have a website
Privacy Policy clearly linked on your website
Terms & Conditions clearly linked on your website
Privacy Policy Requirements
To comply with A2P 10DLC carrier guidelines and avoid rejection for third-party lead gen or affiliate marketing, your privacy policy must explicitly address SMS data sharing:
– No sharing for marketing
Clearly state that mobile numbers and opt-in consent data will not be shared with any third parties or affiliates for marketing purposes.
– Limited sharing for service
You may share mobile numbers and opt-in data only with subcontractors or service providers under strict confidentiality, and only to support customer service, delivery, or technical operations of your SMS program.
– Protect opt-in consent data
Specify that all text-messaging originator opt-in records and associated consent are kept private and will never be transferred to third-party marketers.
Example SMS Terms and Conditions content
While Funraise does not provide legal advise, the template content below covers some of the clauses that can be important to be approved for A2P 10DLC.
{Organization name — SMS Messaging}
1. {Insert program description here; this is simply a brief description of the kinds of messages users can expect to receive when they opt in.}
2. You can cancel the SMS service at any time. Just text "STOP" to our number. After you send the SMS message "STOP" to us, you may receive an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.
3. If you are experiencing issues with the messaging program you can reply with the keyword "HELP" for more assistance, or you can get help directly at {support email address or phone number}.
4. Carriers are not liable for delayed or undelivered messages.
5. As always, message and data rates may apply for any messages sent to you from us and to us from you. You will receive {message frequency}. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
6. If you have any questions regarding privacy, please read our privacy policy: {link to privacy policy}